MARKET RESEARCH

 

Day One offers full service market research. We distinguish 4 main domains of research:

  • Product and concept testing
  • Communication research
  • People, experiences and profiles
  • Markets, potential and opportunities

The buttons belowlead to more information on each of these domains.

We build on experiences in a number of industries:

  • Fast Moving Consumer Goods
  • Fashion, Design and Interior
  • Sports & Transport
  • Leisure & Tourism
  • Pharma & Ecology
  • Government and NGO

We also have years of experience in Business-to-Business and Business-to-Retailer markets.

We approach projects mostly as a combination of these domains of research. At the start of each project, we conduct a information needs analysis. Based on this information, the methods and media of research are defined for the research set-up.

 

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